Nuasis Introduces Solution to Improve Contact Center Efficiency with Salesforce.com; NuContact Center Achieves Pure IP Integration with Salesforce.com

MOUNTAIN VIEW, Calif.-- Nov. 2, 2004 -- Nuasis Corporation, the IP contact center company, today announced a partnership that integrates the Nuasis NuContact Center with salesforce.com's on-demand CRM application. The NuContact Center is tightly integrated with Salesforce.com via the sforce on-demand platform and is immediately available to salesforce.com customers.

The integration of the NuContact Center with Salesforce.com was announced today in San Francisco at Dreamforce 2004, salesforce.com's second annual user and developer conference.

Sforce partners expand customer choice by creating a wide range of new customer-centric solutions, including mobile applications, hosted vertical applications, voice automation, and specific device support. All solutions are built using open standards on the sforce on-demand platform, one of the most widely used and broadly supported enterprise Web services. Partner solutions can be found in the On-Demand Marketplace located at www.salesforce.com/marketplace.

The Nuasis NuContact Center is a Pure IP contact center system that intelligently routes phone, email, fax and Web contacts. The NuContact Center delivers the same business benefits for contact routing that Salesforce.com delivers for CRM applications -- faster deployment, easier integration with other enterprise applications, a complete set of features focused on flexibility.

The combined power of the NuContact Center and Salesforce.com delivers:

-- New Case Creation -- New case requests by phone, email, fax or from the Web can be automated. A new case record is presented automatically to an agent at the same time that the contact is delivered to the agent. This function can reduce call times by as much as 20 percent.

-- Automated Delivery of Customer Records -- Similar to a new case creation, a contact record is presented to a customer service agent automatically at the same time that the contact is delivered to the agent. This function can reduce call times by as much as 20 percent.

-- One-Click Out-Dial to Customers -- Customer service agents simply click on a customer phone number in the CRM record to dial the number automatically via the NuContact Center. With this function, call times can be reduced and miss-dials can be eliminated.

-- Intelligent Routing -- Intelligently route phone calls, email, faxes and Web chats based on a limitless number of customer variables in the Salesforce.com CRM record.

"Salesforce.com continues to be an industry leader in on-demand CRM," said Ed Lauing, president and CEO, Nuasis Corporation. "Like salesforce.com, Nuasis is focused on eliminating the cost and complexity of contact center technology deployment to benefit the customer. The combined power of Nuasis and salesforce.com provides unmatched improvements to contact center operations and faster, more cost effective achievement of customers' business line goals."

The sforce on-demand platform allows solution developers to customize, integrate and extend Salesforce.com to create sophisticated custom CRM solutions. In contrast to traditional packaged software, sforce allows developers to use the tools they already know and love from IBM, BEA (Nasdaq:BEAS), Borland (Nasdaq:BORL) and Microsoft (Nasdaq:MSFT), and open source solutions like Perl and PHP, to build CRM integrations and applications with record speed and success. Leveraging standards and technologies from the Service Oriented Architectures (SOA), sforce continues to demonstrate how the on-demand platforms are a central part of the new enterprise IT strategies. Free access to the sforce community, as well as more information on the sforce Developer Program, is available at http://sforce.com.

About the Nuasis NuContact Center(TM)

The NuContact Center is a single, distributed system that replaces multiple legacy ACD systems. It intelligently routes and queues customer contacts across multiple geographically dispersed service centers taking full advantage of voice over IP technology. As a total IP-based solution the system delivers a new level of system reliability while leveraging investments in the existing enterprise network. It also offers low cost of deployment and the quickest payback of systems on the market by reducing labor, hardware, and network costs.

About the Nuasis Pure IP Migration Strategy

The Nuasis Pure IP Migration Strategy allows customers to follow an evolutionary approach to migrate to IP from traditional TDM either site-by-site or functional group by functional group at their own pace. This strategy takes into account the age of existing systems and assesses which sites or functional groups will benefit most by moving to an IP solution. Unlike the IP-enabled system that delivers only minor transport cost reductions between sites, the Pure IP system allows for a migration of the routing and queuing applications in addition to the transport infrastructure. Among the standard, not optional, business benefits of Pure IP are multi-site networking, multi-media handling on a single platform, lower CTI deployment costs, lower overall maintenance and support reductions.

About Nuasis Corporation

Nuasis Corporation, the IP contact center company, provides companies with enterprise software that improves customer service and reduces call center operating costs. The company's product, the NuContact Center, is leading the transformation of the customer contact center from proprietary circuit-based ACD switches to IP-based enterprise software applications for intelligently routing customer inquiries via the phone, e-mail, and Web. It competes against call center products offered by companies like Aspect Communications (Nasdaq:ASPT), Avaya (NYSE:AV) and Cisco Systems, Inc. (Nasdaq:CSCO). Headquartered in Mountain View, California, Nuasis has offices in major metropolitan areas across the United States. For more information, contact Nuasis 650-318-2200 or visit www.nuasis.com.